As I sort through the blogs of Alex Jeffreys students, I consistently come across graphics of ebooks, reports and others that are simply “non professional” looking. I see such great looking blogs with fabulous content but the graphics to some of these great blogs scream either “amature” or “cheap”.

I do not intend on being rude but rather intend to do my part to help others who have neither the resources, money or both to produce the kind of graphics that make people want to buy or click a link. For those of you who don’t know, I’ve started offering my services free to get Alex’s students a little boost for their blogs and to get my name out there.

I recently visited fellow Alex Jeffreys student Alan Neath’s blog. I found it awesome and professional looking and provides great quality content. I found a post where Alan offers his PDF report about starting a blog which is great. He seems to be going forward and offers great advice.

I have two points to make that may help him and others who are doing the same.  Here is a picture of Alan’s report on blogging.  It’s nice enough to get the point across that he has a report to offer but he neglects to do two very important things that can help him to progress his business.

• Point 1—Personal Branding—The title “When Your Ready” is great but what is it you are to get ready for?  If you read his post connected with this ecover then you’ll know.  I suggest that he puts more text on the ecover to let the reader know exactly what the report is about and who it is from. 

• Point 2—Viral Marketing—If you put your name and what the report is about on the cover then you can easily add this report to a give away event like Alex has been talking about and this report can become viral.

Here I created a new image for his report with alternative text telling the reader who created the report and what is contained in it.  This report is now branded with Alan’s name and what it contains. 

He now also can add this report and image to give away events so he can get his own name out there and receive followers.  He may also want to consider setting up a sign up form in order to allow people to access his report. As it currently stands, anyone can click on a link and instantly receive it not allowing Alan to know who has his report.  If you don’t get the names from people signing up to your list then you won’t get the money when you later promote your products.

Alan, you are more than welcome to this free graphic for your website and to use for viral marketing.  Just right click and copy & paste.  I hope you take advantage of this as it will propel your branding and your business.  I want to reemphasize that I think Alan Neath’s blog is of great content and professionally designed.  My offer for free graphics is still ongoing so I hope you Alex Jeffreys students take full advantage. 

I welcome your comments and questions.  I also created a newsletter design for Chelsea Filan, another of Alex’s students if you want to see what else I can do.  Currently I am looking through all of the student blogs in order to offer this service.  If you happen upon my blog and leave comments about my graphics, I can get to your blog and graphics that much sooner.  Until next time…